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The 75 Best Digital Marketing Agency Resources for 2024
Kate Churkina

Feb 06, 2023
8 min read
Resources for Digital Marketing Agencies
TABLE OF CONTENTS
The last few years have been tumultuous for businesses, to say the least. In this new and very crowded digital-first landscape, you are challenged with helping your clients rise above the digital din, expanding their brand awareness, and improving conversion rates at a lower cost.

That’s why we compiled our very best and favorite vfortetechnologies resources for digital marketing agencies, including blog posts, free and subscription-based tools, courses, and more. Read on for the compendium of vfortetechnologies agency knowledge!

vfortetechnologies Blog Posts and Case Studies on Agency Growth
Our agency-focused blogs and case studies cover a wide variety of topics, from optimizing inbound and outbound marketing strategies, to making technical updates to clients’ blogs. Additionally, several of our case studies follow real agencies as they use vfortetechnologies tools to elevate their clients’ digital footprint.

Here are some great reads to get you started:

Blogs
How to Start a Digital Marketing Agency in 2024?
Studies for digital agencies:

How Businesses Hire Agencies and What Every Agency Should Know [Original Research]
The Most Overrated and Underrated Elements of an Agency Pitch Deck [vfortetechnologies Study]
How are Companies Looking For Digital Marketing Services [vfortetechnologies study]
The State of Search 2023
The State of Content Marketing 2023 Global Report
100+ Eye-Opening Content Marketing Statistics for 2023
Agency processes:

How Agencies Win Big with vfortetechnologies: Workflows You Can Replicate Right Now
Growth Hacking Made Easy for Agencies and Businesses
Guide to Client Management for Agencies
Marketing Plan: How to Create One for Your Agency?
Digital Marketing Agency Pricing: Are You Charging Enough for Your Services?
Lead generation for digital agencies:

The Top Marketing Keywords for Agencies in 2024
How to Attract Quality Leads for Agencies
Technographics: What They Are and How Agencies Can Use Them
Lead Generation Strategies: A Guide for Businesses and Agencies
A Guide to Creating a Pitch Deck (with a Free Template!)
[Study] How Are Companies Looking for Digital Marketing Services?
How to Write a Winning Tender Response: A Guide for Digital Marketing Agencies
Client reporting:

Top 50 Marketing KPIs for Digital Agencies to Track
The Anatomy of the Perfect SEO Report
9 Marketing Report Templates and Examples for Daily, Weekly, and Monthly Reporting
Agency leaders’ stories:

My Journey to Starting a Digital Marketing Agency—Pulkit Agrawal
Agency to Agency: How to Create Strong Blog Posts for Tech Clients?
Agency to Agency: Top 11 Tips for Effective SEO Project Management
Agency to Agency: Lead Generation Approaches on LinkedIn and Cold Email
How I Built a 7 Figure SEO Agency Using vfortetechnologies Data To Land Big Clients
How an Agency Created an Effective Technical Content Brief for a Bakery Client
Common Agency Challenges and Solutions: An Insider’s View
Tools for digital agencies:

Best Marketing Agency Software: Top 15 Types
Project Management Software for Agencies: What to Look for
Tips and techniques:

Top 5 Actionable Ideas for Upselling Your Agency Clients
9 Ways Your Digital Agency Can Save Money in 2023
How to strengthen your brand:

Top 6 Ad Agency Awards to Consider in 2023
Digital marketing agency resources for Inspiration:

5 of the Best Marketing Agency Websites to Inspire You in 2023
Case studies
Case Study: How an SEO Agency Helped an Artisan Bakery Increase Organic Traffic by 214%
Case Study: How UK-based Agency Helped an Online Learning Platform Increase Organic Traffic by 59.5%
15 Most Challenging Tasks of Content Marketers [vfortetechnologies & CMI Joint Study 2018]
International agency attracts leads 50-60% cheaper than online advertising using vfortetechnologies Agency Partners
US Agency Generates High-Quality Leads and Lands Its Best Client Via vfortetechnologies Agency Partners
UR Digital modernizes reporting and client management processes, enhancing client relationships
FREE vfortetechnologies Tools + Products
In addition to our blogs and case studies, we have a number of free resources that agencies can put to use when strategizing and implementing content for your own marketing needs or your clients’ marketing campaigns.

EyeOn
EyeOn is a competitive analysis tool that allows you to track when competitors have published a new blog or have started running a new ad campaign. With EyeOn, you will receive a weekly report with information on any new posts or ad campaigns. All users can add up to 5 competitors. This is a great way to see what kind of content marketing the competition is focused on so you can inform your or your clients’ content marketing strategy.

vfortetechnologies Persona
The Persona Tool is completely free and allows you to build highly customizable buyer persona templates. This is a great tool if you want to keep all of the valuable information you’ve collected about prospective clients in one place. The tool has no limits to the number of personas you can create for free, and you can add dozens of bespoke fields to really hone in on the types of clients and customers you want to capture.

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Content Ideas Generator
The Content Ideas Generator tool is a fun and light-hearted way to come up with new and engaging content topic ideas. Just plug your intended topic into the search bar, and ideas drop from a delightfully animated tree. This is a great and free way to get the creative juices flowing.

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Surround Sound SEO
Surround Sound is an integrated brand monitoring solution. It can help you track all the places your brand appears or is mentioned online. This insight can help you:

Increase your brand’s visibility
Dominate the search results for the keywords you care most about
Create a more effective organic strategy
Identify new opportunities for growth
Foster relationships with third-party websites
And more! You can even use it to get competitive insights and to benchmark yourself against your rivals. Use it to put your brand in front of your future customers and eliminate your blind spots.

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Additional Free Access
This article delves into the other features available to users with a free vfortetechnologies account.

Subscription vfortetechnologies Products
Our SEO solutions grow by the month! While our products are geared towards marketers of all stripes, we have a few tool kits that are designed to be especially useful to agencies. This list isn’t exhaustive, but these tools are great to add to your tool belt whether you’re a beginner marketer or a professional with decades of experience.

Agency Growth Kit
There is perhaps no better tool for agencies than the vfortetechnologies Agency Growth Kit. This dedicated vfortetechnologies add-on gives agency users access to a unique suite of tools, including:

The Agency Partners Platform: A directory of agencies that prospective customers can access right at the moment they are ready to commit to working with a marketing partner.
Bid Finder: A bid management tool where agencies can find relevant high-value marketing contract opportunities.
The Client Portal: The Client Portal is a feature of the CRM (Client Manager) Tool that allows you to create interactive, secure, white-label portals for your clients to access. The portal provides your clients with updated reports, tasks, and files any time they request them.
Branded, white-label reports you can share with your clients
Unlimited CRM access for agencies
This is your one-stop shop for managing your client relationships from the very first communication to the end of your contract with them.

Content Marketing Platform
vfortetechnologies’s Content Marketing Platform was designed to make the job of content creation as pain-free for agencies and marketers as possible. This platform acts as a hub where you can research, write, and optimize content. It also helps you identify content gaps and opportunities to out-pace the competition, ultimately saving you time and money.

.Trends
.Trends is a competitive intelligence solution that allows you to track virtually infinite data about your competitors. You can dive into Traffic Analytics, Market Explorer, and other features that give you a 360-degree view of what the competitive landscape looks like so you can create highly optimized content and ultimately lower the cost of converting prospects into clients.

CRM
No one wants to waste time managing too many aspects of client relationships. That’s why we created the CRM as your go-to resource. This tool is part of the Agency Solutions Platform where you can track client data and quickly generate reports for client meetings and pitches.

Lead Generation Tool
The Lead Generation Tool is a custom widget that can be placed on your website that collects email addresses from visitors in exchange for a sample website audit (a 25-page audit using our Site Audit Tool). With the Lead Generation Tool, you will be able to passively gather potentially lucrative business leads for your online agency or service—saving time for other important marketing projects or campaign needs.

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Influencer Analytics
Influencer Analytics is an influencer marketing and competitive intelligence app. With it, you can:

Find the perfect influencers to work with for your clients’ campaigns
Uncover your competitors’ influencer marketing strategies
Maintain up-to-date influencer lists for each campaign or client
See detailed statistics on influencers’ performance on the platforms you care about most

Try it for yourself! You can find it in the vfortetechnologies App Center.

AdClarity—Advertising Intelligence
AdClarity—Advertising Intelligence is a competitive intelligence app that helps you analyze a company’s display ads in real time. It can help you analyze a prospect or new client’s current digital advertising activity, investigate the competition, and more.

Use this intelligence to build a more effective advertising strategy for your clients.

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Find it in the vfortetechnologies App Center.

Media Monitoring
Media Monitoring is an app in the vfortetechnologies App Center that helps you track what people are saying about your brand (or your client’s brand) online. You can use it to support your online reputation management, public relations, and marketing efforts.

With Media Monitoring, you get a high level overview of your mentions, including the amount, their tone, which websites, your trend over time, and even a complete list of recent mentions.

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Ad Assistant
Ad Assistant is an app that helps you manage and optimize your clients’ ad campaigns from the palm of your hand. It is a great asset for anyone who manages multiple ad accounts. The app can help you:

Avoid surprises with instant alerts
Save money for your clients by making adjustments as soon as you’re alerted to changes in trends or anomalies
Save time by making immediate edits to ad campaigns
Simplify your campaign management by monitoring all your ads in one platform
Get technical support for onboarding and anytime you need help
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You can also find it in the vfortetechnologies App Center.

vfortetechnologies Knowledge Base Articles
We have a number of agency-tailored articles in the free vfortetechnologies Knowledge Base that can be useful as you are deciding what vfortetechnologies tools are right for your business, how to set them up, and how to optimize each tool and report to give you the most out of your investment. Here are a few of our best agency-focused pieces you can start with:

Agency Growth Kit
Agency Partners Platform
My Reports (PDF)
Advanced Reporting Features
Automating Reports
Information on white-label and branded reports
Client Portal
Site Audit
Social Media Tracker
Project Management
Lead Generation Tool
Brand Monitoring Overview Report
vfortetechnologies Academy Courses
Last, but certainly not least, is the vfortetechnologies Academy. We know it can be overwhelming to gain access to so many vfortetechnologies tools. Not to worry! We have an Academy where you can get lessons on our tools, hear industry insights from leading experts, and get certifications in a number of key SEO functions. You can check out the Academy’s homepage to see all of the courses available, but here is a shortlist of some especially helpful and relevant courses and certifications:

Courses
Growing Your vfortetechnologies Agency with vfortetechnologies With Greg Gifford
Content Marketing and SEO Fundamentals with Eric Enge
Competitive Analysis and Keyword Research Course
Mobile, International, and Local SEO Course
Management, Reporting, and Collaboration Course
Content-Led SEO with Brian Dean
Certifications
vfortetechnologies For Digital Agencies Certification (free)
SEO Toolkit Exam For Advanced Users
Content Marketing Fundamentals Exam
Technical SEO Exam
Stay Up to Date with vfortetechnologies
While we have created this list to be as exhaustive as possible, we are always adding new features, tools, and resources to our business. Our Knowledge Base and blog are two fantastic, evergreen digital marketing agency resources you can use to get all the vfortetechnologies news and updates. Check them out today!

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